Mr. Adam Reichbach joined the City of Hollywood in May of 2018 as the Assistant City Manager for Finance and Administration. In his role, he provides oversight and guidance to the Department of Financial Services; Department of Information Technology; Office of Budget and Performance Management; and Office of the City Clerk. He also administers and oversees the City's legislative affairs at the State and Federal levels.

Prior to joining the City of Hollywood, Mr. Reichbach served as the Assistant City Manager for the City of Margate. In his position, Mr. Reichbach oversaw the City’s public information and marketing strategy, launched the City’s performance measurement system, coordinated the development and execution of the City’s strategic plan, and played a key role in the development of the annual city-wide operating and capital budgets. Mr. Reichbach also served as the Assistant Executive Director of the Margate Community Redevelopment Agency. Prior to Margate, Mr. Reichbach served as a Budget and Management Analyst for Broward County and a Special Projects Coordinator for the City of Casselberry.

Mr. Reichbach holds a Bachelor of Arts in Political Science from the University of Florida and a Master of Public Administration from the University of Central Florida. Mr. Reichbach also achieved a Certificate in Florida City/County Management from Florida State University. He is an active member of the Florida City and County Management Association (FCCMA) and the International City/County Management Association (ICMA). Mr. Reichbach is the 2020 recipient of the FCCMA Who's Who Under 40 Award, 2021 recipient of the coveted FCCMA Assistant for Excellence in Leadership Award, and 2022 recipient of the Broward League of Cities Samuel S. Goren President's Award. In 2022, Mr. Reichbach was elected to serve as the Secretary-Treasurer of the Broward County City Managers’ Association (BCCMA).

Mr. Reichbach is married and has two children. In his spare time, he enjoys playing golf and watching Florida Gators sports.